PRICE LENS · UNDER $100

Under $100

The treat tier. For the gift that needs to feel like a gift, or the thing you've had in your cart since August.

The short answer

Between $50 and $100 is where you pay for something you'll use daily for months: a premium sleep mask, a scalp serum, a salon-level nail kit or a body serum. If it won't get used at least weekly, there's probably a cheaper version in our Under $50 edit that does the job.

378 picks

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  • Hostage Blindfold Sleep Mask Shop at Hostage Tape ↗
    Hostage Tape

    Hostage Blindfold Sleep Mask

    "Total darkness, zero pressure on your eyelids. Your 6am sunrise can wait."

    $24.95
  • deep sleep body whip Shop at Amazon ↗
    This Works

    deep sleep body whip

    "A bedtime body cream that smells like a spa told you to go to sleep."

    See price at Amazon
  • Hostage Mouth Tape - Women's BestsellerShop at Hostage Tape ↗
    Hostage Tape

    Hostage Mouth Tape - Women's

    "Mouth tape went viral. This one is built to stay on all night."

    $24.95
  • sleep on it NewShop at This Works ↗
    This Works

    sleep on it

    "A tiny bedtime starter kit for the chronically wired."

    $18
  • Hostage Nasal Stick Shop at Hostage Tape ↗
    Hostage Tape

    Hostage Nasal Stick

    "A menthol hit for your nose. Like opening a window, but in stick form."

    $24.95
  • 30 Night Starter Kit NewShop at Hostage Tape ↗
    Hostage Tape

    30 Night Starter Kit

    "A month of mouth tape, nose strips and nasal sticks. The full nose-breather starter pack."

    $39.99
  • BOND BUILDER+ LEAVE-IN HAIR MASK Shop at Amazon ↗
    Bondi Boost

    BOND BUILDER+ LEAVE-IN HAIR MASK

    "A hair mask you do not rinse out. Four minutes, then style. Lazy girl approved."

    See price at Amazon
  • ANTI-THINNING SHAMPOO BestsellerShop at Amazon ↗
    Bondi Boost

    ANTI-THINNING SHAMPOO

    "A volumizing shampoo for hair that looks flat and thin."

    See price at Amazon
  • MakeWaves® Mascara Shop at Tower 28 ↗
    Tower 28

    MakeWaves® Mascara

    "Volume and length for eyes that water if you look at them wrong."

    $20
  • SunnyDays™ Tinted SPF 30 Shop at Tower 28 ↗
    Tower 28

    SunnyDays™ Tinted SPF 30

    "Sunscreen and foundation in one step. Your morning just got shorter."

    $32
  • BOND BUILDER+ FINISHING OIL Shop at Amazon ↗
    Bondi Boost

    BOND BUILDER+ FINISHING OIL

    "Heat protectant, frizz tamer and shine oil, minus the silicone. A busy little bottle."

    See price at Amazon
  • BeachPlease Cream Blush Shop at Tower 28 ↗
    Tower 28

    BeachPlease Cream Blush

    "The cream blush that made sensitive-skin people stop being scared of cream blush."

    $20
  • Swipe Serum Concealer® Shop at Tower 28 ↗
    Tower 28

    Swipe Serum Concealer®

    "Concealer that acts like a serum and does not cling to dry patches. Under-eyes, rejoice."

    $24
  • SOS Recovery Cream Shop at Tower 28 ↗
    Tower 28

    SOS Recovery Cream

    "Intentionally basic, and that is the whole flex."

    $24
  • Moisturising Gel Cream BestsellerShop at Amazon ↗
    Byoma

    Moisturising Gel Cream

    "Gel-cream hydration with ceramides for $14.99. The easiest moisturizer recommendation on the site."

    See price at Amazon
  • Intake Sleep Bundle NewShop at Intake ↗
    Intake

    Intake Sleep Bundle

    "Open nose, closed mouth. Intake's whole nasal-breathing sleep setup in one box."

    $69.99
  • Loftie Sleep Mask Shop at Loftie ↗
    Loftie

    Loftie Sleep Mask

    "Washable, no-pressure and it won't pill. Blackout for under $30."

    $25.99
  • LipSoftie® Lip Treatment Shop at Tower 28 ↗
    Tower 28

    LipSoftie® Lip Treatment

    "A lip mask in a tube, flavored like dessert. Red Bean Mochi has no business being this good."

    $16
  • Night Lights Shop at Loftie ↗
    Loftie

    Night Lights

    "Warm night lights so 3am bathroom trips don't feel like an interrogation."

    $39.99
  • Intake Mouth Tape Shop at Intake ↗
    Intake

    Intake Mouth Tape

    "Stretchy mouth tape with a vent in the middle, so you can still breathe if you need to."

    $24.99

Showing 48 of 378

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Under $100, answered.

Is it worth spending more on skincare?
Sometimes. Spend more on things you use daily and that are hard to formulate well, like sunscreen you'll actually wear. Spend less on cleansers and basics.
What's a good beauty gift under $100?
A Manta PRO Sleep Mask, an Olive & June mani system, a Necessaire body serum or a scalp care set. Practical, and a little fancy.
Does price mean better results?
Not reliably. That's why every product page has a Swap module pointing to a cheaper option when one exists.