PRICE LENS · UNDER $100

Under $100

The treat tier. For the gift that needs to feel like a gift, or the thing you've had in your cart since August.

The short answer

Between $50 and $100 is where you pay for something you'll use daily for months: a premium sleep mask, a scalp serum, a salon-level nail kit or a body serum. If it won't get used at least weekly, there's probably a cheaper version in our Under $50 edit that does the job.

378 picks

Some picks ship from other brands. We may earn a commission. It never changes our take.

Showing 24 of 378

Show more picks

Under $100, answered.

Is it worth spending more on skincare?
Sometimes. Spend more on things you use daily and that are hard to formulate well, like sunscreen you'll actually wear. Spend less on cleansers and basics.
What's a good beauty gift under $100?
A Manta PRO Sleep Mask, an Olive & June mani system, a Necessaire body serum or a scalp care set. Practical, and a little fancy.
Does price mean better results?
Not reliably. That's why every product page has a Swap module pointing to a cheaper option when one exists.