BestsellerShop at Intake ↗
Intake
Intake Starter Kits
"Magnetic nasal strips that don't peel off at 2am. Four band sizes so you can find your fit."
$49.99
THE NIGHT SHIFT
Sleep
The Night Shift is where we keep everything for the hours between 'I should go to bed' and actually asleep. Masks that block the 5am sun, pillowcases that are nice to your hair, a scent that tells your brain it's time, and a clock that...
The short answer
Sleepmaxxing is the trend of optimizing every part of your sleep. The habits public health agencies actually recommend are boring: a consistent schedule, a quiet, cool room and screens off before bed. Masks, earplugs and wind-down cues make those easier. Treat supplements and mouth tape as optional experiments, with caution.
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BestsellerShop at Intake ↗
Shop at Loftie ↗LoftieMouth Tape
"Soft mouth tape with a slit vent, so you're never fully sealed. Thirty nights in a box."
$29.99
Shop at Manta Sleep ↗
Shop at Manta Sleep ↗
Shop at Grace & Stella ↗Grace & StellaGel Bead Sleep Mask
"Freeze it for puffy mornings, warm it for cozy nights. One mask, two moods."
$11.95
Shop at Amazon ↗Manta SleepManta SILK Sleep Mask
"Silk meets blackout eye cups. The fancy version of total darkness."
See price at Amazon
Shop at Amazon ↗Manta SleepManta PRO Sleep Mask
"The sleep mask for side sleepers who have tried everything else."
See price at Amazon
Shop at Manta Sleep ↗
Shop at Amazon ↗LunyaWashable Silk Good in Bed Pillowcase
"A silk pillowcase with a cheeky 'Good in Bed' trim. Your hair will be good in bed, at least."
See price at Amazon
BestsellerShop at Lunya ↗LunyaWashable Silk Sleep Mask
"A silk sleep mask you can throw in the wash. Luxury that survives real life."
$65
BestsellerShop at Amazon ↗Manta SleepManta Sleep Mask
"Total blackout, zero eye pressure. The mask we'd give anyone."
See price at Amazon
Shop at Blissy ↗BlissySleep Mask - Black - Weighted
"Warm it up or chill it. Full blackout plus gentle pressure, in silk."
$65.95
Shop at Amazon ↗LunyaWashable Silk Sleep Mask
"Deep blue silk, real blackout energy, and you can actually wash it."
See price at Amazon
Shop at Blissy ↗BlissySleep Mask - Pink
"Pink silk over your eyes and a travel case to keep it in. Naps just got cuter."
$49.95
BestsellerShop at Blissy ↗BlissyPillowcase - Pink - Queen
"Silk, in pink. The beauty upgrade you get to do while unconscious."
$105.95
Shop at Blissy ↗BlissyPillowcase - White - Queen
"White silk, queen size, zero frizz drama. The classic for a reason."
$105.95
Shop at Slip ↗SlipBlack Contour Sleep Mask
"A sleep mask that does not crush your lash extensions. Your lash tech says thank you."
$79
BestsellerShop at Slip ↗SlipWhite Queen Zippered Pillowcase
"$120 for a pillowcase sounds unhinged until you count the hours you spend on it."
$120
BestsellerShop at Slip ↗
BestsellerShop at Slip ↗
NewShop at Kitsch ↗
Shop at Kitsch ↗KitschBlush Contour Pillow Eye Mask
"Lash-safe blackout for $35. Same idea as the luxury masks, friendlier price."
$35
Shop at Needed ↗NeededSleep + Relaxation Support
"A warm chamomile drink that wants you off your phone by 10pm."
$49.99
Shop at Amazon ↗Moon JuiceSleepy Magnesi-Om®
"A bedtime drink that tastes like cherries and doesn't leave you groggy. Mocktail hour, but sleepy."
See price at Amazon
Sleep, answered.
What is sleepmaxxing?
A social media trend of stacking habits and products to optimize sleep: masks, magnesium, mouth tape, mocktails, red light. Some help, some are vibes. Start with a schedule and screens off 30 minutes before bed.
Are silk pillowcases worth it?
They're smooth, cool and less grabby on hair. Claims about preventing wrinkles are overstated. Satin is a budget alternative.
Does keeping my phone out of the bedroom help?
It removes the most tempting reason to stay up. A phone-free alarm clock makes the switch easier.
What's a good sleep gift?
A contoured blackout mask or a pillow spray under $50. A silk pillowcase or Loftie clock if you're splurging.